This advert portrays the women again to be the female sex object however in a more intellectual way. She is firstly seen as reading a book and travelling by train hence showing how independent women are now becoming. Throughout the advert the women is given a responsible role to look after the bar of chocolate hence this fits in with her typical expectations of being the carer and nurturer. At the end of the advert the female central protagonist plays the leading role where she pulls the man forward and leans in for a kiss.